Category Archives: Business Services

Setting Your Business In A Free Zone

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If you happen to be a keen businessman, you would know the importance of saving. Time and again, you will likely prefer to make savings. Keep in mind that saving money is not the only type of saving. When you save time, you save a commodity that is equal, if not more important than money. The concept of time value of money is based upon this very notion. Coming back to saving, every businessperson looks to do business from a place from where he could reach the masses. Reaching more customers means you have more opportunity to sell. Off course, the more you sell the more revenue you will earn. Keep in mind that the premises you choose to start your business is a very important aspect. Essentially, your premises will give you several benefits if it is a free zone. Here is more on why setting up your business in a free zone is a great idea:

Why Free Zone?

For those of you who are willing to expand or start businesses to UAE, there is some great news. UAE has a number of free zones in several of its states. These are specifically designed for businesses and are likely to serve them big. The idea is to attract as much foreign investment as possible. The free zone is pretty simple at its core, to attract the investment and project a positive image of the country. With free zones all over the country, you can look at business setup in Ajman free zone, or elsewhere in the country. There are reasons as to why Ajman free zone offers a better deal. Investing in Ajman means you will have to worry about fewer things compared to other regions.

Due to its investor friendly policies, several investors come to Ajman for business purposes. Also, Ajman free zone offers faster processing to starting your own business. The paperwork will take less time and your business will be transitioned to your name much sooner. Moreover, operating from Ajman free zone means you will not have to pay anything in tax deductions. Tariffs are slightly less compared to other free zones in the country. The zone is pretty vast and has room to accommodate around 9000 companies. With airport and seaport located nearby, trading by air or sea becomes a lot easier and offers shorter turnaround times.

If you are looking to start business in Dubai free zone, you might need to find reputable business setup consultants in Dubai before moving further.

5 Simple Tips On Taking Your Company Global

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Today’s business is competitive. You need to step out of your comfort zone to be able to beat the competition. If you stay on the safe side, your business will either remain as it is or you will lose your ground.

Taking risk in business would mean expanding your horizons and taking it to a whole new level, like offering services global or branching out to different locations. Either way, you need to put on some effort and make some changes to achieve this goal. If you are planning on taking your business in a global-scale, these tips can help you:

  • Prepare your website

If you are planning on taking your company global, you can start by making change in your home base assets, like your website. Your website is considered your online store and this is the channel you can utilize and market overseas. But before you start promoting it, be sure to optimize it based on your target audience.

 

You might need to employ some SEO technique to make your website appear on keywords on certain locations. Most importantly, you need to ensure that your site’s content is can is readable and evergreen. If needed, provide translation to this content. Say, your primary target audience is the Middle East, having a trusted Arabic translation services in Dubai to translate the content can be a big help to attract your intended audience.

  • Churn out content

Creation of the content does not end with your website content. You need to keep your target audience interested with your company and what you are offering. You need to excite them so your company will be on top of their minds.  You to constant give them interesting content they can read and share. Also, provide translation if necessary. Partner with a trusted a translation company in Dubai to do the translation for you.

  • Level up your customer service

Customer satisfaction is what makes a customer stays. If they are satisfied with your service, then expect that they will come back to you for subscription. Be sure to get your customer service in line and trained to take orders, especially from other nationalities. Trained them on dealing with different cultures so they can provide better service.

 

  • Manage your social media account better

Like your website, your social media account is a channel to communicate with your target audience. Be sure that it is update at all time. It would be best to create a social media editorial calendar on a monthly basis.

Finding The Best Tools – Do These

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For those of you, who take business as their passion; know that the time of doing everything by yourself has become a thing of the past. Chances are that you will badly feel the need to buy business software at some point in time. Often, the need of buying these technologies is felt so badly by entrepreneur that so addictive and important that you start to become dependent on it. There is no denying that these technologies can be addicted, but for the most part, they are helpful and serving a large companies around the world.

You will be amazed at finding about the commercial software and how much functionality they’ve been offering lately. However, it you somehow ended up buying the wrong tool, you might be paying the price for it many months later. Here is more on why should invest your hard earned time on finding the best ERP solution providers in UAE:

Start Survey

It is time to take out the guidebook and follow the same criteria would do so many times. Firstly, contact your colleagues, family and friends if they ever had the opportunity to buy an ERP solution for enhancing the performance of your business. Keep in mind that you must develop a list of some of the best sellers for ERP solutions in the country. Doing so will help you gather names and numbers of companies that you think will fit perfectly into your needs and budget.

Licensure

It is one of the more important aspects of finding the right ERP solution providers. You may be wondering as to what license has to do with ERP software? The answer is simple, if the manufacturer of the software holds a valid license to operate in the region, the software you buy will be backed by warranties and after sales support. However, this will not be the case with those unlicensed entities that offer a number of ERP solutions, some of which are meant to offer limited functionality. Naturally, you will look for the licensed one and will prefer to buy a tool that comes with warranties and after sale support. Keep in mind that the price difference will be there but don’t fall for it.

Apart from the above, you must also look for a manufacturer that has years of experience in selling and dealing ERP solutions. Knowing that you’ve found an experienced one should lead you to buy the software.

For more information about office solutions, visit www.seidormena.com and check your options.

What You Need To Know About Marketing Translation Traps

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A little slip or judgment in error on your part can make all the difference between failure and success. When you are launching global marketing campaigns, here are a few tricky elements which you should be aware of at all times, according to credible marketing translation services:

Humor

One man’s laughter is another man’s horror. You can see web warriors having rampant discussions online about whether something is funny or not. Especially, when you are trying to adapt ‘funny’ into a different culture or a foreign language, remember that just because something sounds hilarious in your culture or language, it might even cause offence in a different culture.

Idioms, Puns, and Metaphors

Copywriters make a lot of use of alliteration, repetition, and puns when writing advertising copy, taglines, or even headlines. These linguistic devices are the key to memorable and appealing adverts. However, this sophisticated approach entails a thorough comprehension of local culture and the language in which you are translating it to. While languages can be translated, it is harder for ideas to travel, especially when taking these concepts overseas. However, that does not mean that you sacrifice creativity. When marketing copy is replete with elements such as wordplay, your best approach is transcreation, especially if you want to preserve the special stylistic features of the original copy and the subtle nuances of the language.

The transcreation process factors in all idiomatic language and cultural considerations.  While if you mull over the literal consideration, the resulting copy may look a bit different, but it will convey the same thing to your audience, in a way which aligns with local sensibilities and brand character. Find out more about transcreation.

Colors and Imagery

The right Image will deliver brand messages and spark emotions in a subtle, compelling, and persuasive way. Therefore, the choice of colors, photographic style, and images has a major role to play when it comes to defining the brand identity. However, the problem is that these elements can be construed as a double-edged sword.

Words and imagery can mean different things in different contexts and the same thing can have positive associations in one culture and negative implications in another. In some markets, it can even not make sense at all, as often happens when the beauty of something is lost in translation. Colors can also have opposite connotations across cultures. For instance, red may be considered as the color of love and lust in one culture, and a symbol of violence and aggressiveness in another. Similarly, in the western culture, white is the color of peace, while it is associated with misfortune and bereavement in the East.

Reasons for you to stay away from cloaking

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There are certain things to be remembered during the building, implementing or optimization of a website that everyone should consider. One of such form is cloaking. These techniques are strongly prohibited by prominent search engines today. Cloaking should be avoided at any cost and in any form. As you will read on, we’ll discuss different methods and why should we avoid cloaking. Before that, let’s have a brief about the term. Cloaking is a technique which delivers a certain set of search to the search engine, while delivering completely other set pages to the viewer at the same time. There are numerous ways of cloaking. Although, some will tell you the other way around while most people say that the effective way of cloaking is with the use of IP address delivery software. This subject is a very controversial topic in terms of SEO in Dubai and has always been a great concern for many daily viewers.

Cloaking software which uses IP address to deliver pages to viewers consist of sophisticated complex programs built within them. Basically, they bypass that search providing another page to the user. We will look at some explanation on how these cloaking programs work to lead such results. When a user requests or searches a specific keyword or webpage, these software’s compare the actual IP address of the requesting party, i.e. user to a database of known IP address from search engine spiders. If the IP address matches with that of the user, it provides a particular page which matched within the list of spiders. These pages are normally ranked above for that particular search engine just in order to obtain high visibility. On the other hand, if the software does not find a match on the list, the search engine directs that particular search to another page appropriate for humans, automatically assuming that the user is human.

Since, most used search engines constantly change their IP address today in an effort to reduce cloaking, so one can imagine that if these databases are not updated and kept properly, they will quickly become superseded, thereby making such cloaking programs completely inadequate with time. Ethically, most search engines strictly hate use of cloaking programs or any such similar ongoing and they categorically mention them in their terms of use. But Google has been one such strong opponent to any form of cloaking. In the present day, Google can take strong actions penalizing that site which shows up ‘cloaking website’ after discovering. They could take actions ranging from temporary to permanent cancellation of their index list or simple banning.

The basic reason behind the scene is that every search engine feels that they should be delivered the same webpage that a human wants to see to develop a better understanding between the search engine and the user. Web page that are normally seen by human at a search could result viewers stick reading and to it. Many search engines also feel that use of cloaking software is effectively just ‘spamming the index’. While some may not agree with this, but when you don’t have any other option than just to agree with their point of view to get your site indexed by them, you do it. Thus, always build your site in such a way that has lots of valuable content for all your viewers and make sure that search engine gets the same page as a human does. Go to this website for more information in this regard.